Exchange Lab to host event on diversity in advertising; Marketsmith SVP part of panel discussion

By Emily Bader
New York, New York | Sep 25, 2018 at 11:31 am

The Exchange Lab, a programmatic advertising specialist, is hosting an event on diversity in advertising.

Exchanging Perspectives: A Conversation on Diversity in Advertising Today, will deep dive into what marketers need most from the agencies they hire and how diversity impacts digital campaigns that truly resonate with audiences.

“Diversity remains a critical business issue even as brands continue to put pressure on their agencies to be more inclusive,” the event’s website said.

The event will feature panelists Luis Hernandez, senior vice president at Marketsmith Inc., and Aniesia Williams, senior vice president, brand media specialist at Edelman.

It will be hosted at SubCulture, which is located at 45 Bleecker St., New York, New York, from 6 p.m. to 9 p.m. on Thursday, October 4.

Click here to register for the free event.

Emily Bader | ebader@roi-nj.com | emilybader