Edison Partners leads $26M investment in NS8

By Emily Bader
Princeton | Mar 20, 2019 at 10:40 am

Edison Partners, a growth equity firm based in Princeton, announced it had lead a $26 million funding round in Las Vegas-based ecommerce security and website performance company NS8.

NS8 will use the funds to accelerate product innovation and go-to market expansion.

“Transaction and advertising fraud are an increasing burden for merchants that drain their profits and inhibit future business. Adam and his team have developed industry-leading tools that make online fraud identification and protection easy,” Lenard Marcus, general partner of Edison Partners who led the investment, said.  “NS8 is poised for continued momentum in the $33 billion global fraud detection and prevention market. We’re thrilled to partner to help the company accelerate go-to-market execution and expand to even larger enterprises.”

NS8 said it provides more than 2,400 customers in over 50 countries its products to monitor site traffic and shoppers’ behavior.

“Simple fraud prevention tools do not always protect merchants from the threats they see on a regular basis, and the genesis of our platform is our low-friction approach that effectively defends merchants against the ‘big three revenue killers’: transaction fraud, advertising fraud, and site reliability issues. With their domain expertise in enterprise security and scaling growth, Edison Partners will be an immensely valuable partner to us as we look to bring new abuse, fraud and user experience products to the marketplace,” NS8 CEO Adam Rogas said.

Emily Bader | ebader@roi-nj.com | emilybader