American Dream has new opening date — and, no surprise, it’s not this spring

By Eric Strauss
East Rutherford | May 20, 2019 at 12:20 pm

And then it was fall.

Triple Five Group, developer of the American Dream megamall in East Rutherford, said in a news release Monday that the retail and entertainment complex — in the works for years under several names and with several developers — will officially open in “Fall 2019,” with tenants opening through the holiday 2019 and winter 2020 seasons.

Last August, when Gov. Phil Murphy spoke at a news conference touting the progress on the project, it was slated to open this spring.

“For over 35 years, Triple Five Group has embraced the concept that retail cannot exist without entertainment and experiential elements, and American Dream will further raise the bar,” Don Ghermezian of Triple Five, the president of American Dream, said in a prepared statement. “Guests will experience something completely unique each time they visit — this project will be the realization of their wildest dreams.”

American Dream is scheduled to include not just retail stores such as the only New Jersey locations for Saks Fifth Avenue and Barneys New York, among other major brands, but prominent entertainment elements such as an indoor snowpark, water park and Nickelodeon Universe Theme Park, as well as major dining elements.

The project has been in the works in some way, shape or form since 1994. Triple Five is the creator of North America’s two largest tourism, retail and entertainment complexes, the Mall of America in Minnesota and the West Edmonton Mall in Canada.

Eric Strauss | estrauss@roi-nj.com | acerimrat