Lyft to be American Dream’s official rideshare partner

By Emily Bader
East Rutherford | Oct 3, 2019 at 12:15 pm

The American Dream megamall in East Rutherford is partnering with transportation provider Lyft, developer Triple Five Group announced Wednesday.

Under the partnership, Lyft will serve as the destination’s official rideshare partner and facilitate access to and from the property with designated pickup and drop-off zones. It also includes a monthly program to give back to New Jersey nonprofits.

“American Dream will offer elite service experiences throughout our property,” Don Ghermezian, CEO, American Dream, said. “From American Dream exclusives to pre-booking capabilities, our partnership with Lyft will offer convenient, comprehensive on-demand transit for guests and employees.”

“Lyft is excited to partner with American Dream to bring a new level of service to our riders,” Eric Plummer, market manager of Lyft New Jersey. “This partnership demonstrates our commitment to providing ease of transportation to New Jersey and New York residents, as well as our shared dedication to giving back to our local community.”

As part of the multifaceted partnership, the pair will select one local nonprofit per month to receive up to $10,000 worth of complementary tickets to an American Dream entertainment venue along with transportation to and from the property provided by Lyft. The first recipient for the program is Big Brothers Big Sisters State Association of New Jersey.

“American Dream is a multimodal facility, offering something bespoke to everyone,” Debbie Patire, senior vice president, marketing at American Dream, said. “We are thrilled to partner with Lyft to ensure a premier travel experience for our guests and employees, as well as give back to our local community.”

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Emily Bader | ebader@roi-nj.com | emilybader