Branchville insurance group selects new EVP

Selective Insurance Group has chosen George “Chip” Dufala Jr. as its new executive vice president.

Dufala will be responsible for the Branchville company’s regional operations, distribution strategies, marketing and customer experience.

“We are delighted to welcome Chip to Selective and our senior leadership team,” said John Marchioni, president and chief operating officer. “Chip is an accomplished executive whose leadership experience and deep industry knowledge will be valuable assets as we continue our disciplined, profitable growth. He will play a significant role in driving our state expansion efforts, enhancing relationships with our distribution partners and delivering superior service to our customers.”

Dufala has almost 25 years of experience in the insurance industry. He served as president of Kemper Corp.’s Property & Casualty Division, and executive vice president at Erie Insurance.

“This is an exciting time to join Selective, as it continues to outperform the industry,” Dufala said. “I look forward to helping Selective capitalize on its significant market opportunities and advancing its corporate strategies.”