Ex-Virtua CEO to head culture firm’s health care unit

Former Virtua Health CEO and President Richard Miller has found a new job, with consulting firm High Performing Culture.

The Moorestown-based company helps businesses create, drive and maintain their culture at peak levels. Miller will oversee its new health care division, HPC said in a news release.

“Rich’s reputation as a pioneer in health care, combined with his highly-regarded passion for culture, represents a tremendous asset for our firm,” founder and CEO David Friedman said in a prepared statement.

Miller, who led Virtua as CEO and president since 1998, helped the health system achieve a Best Place to Work award from the Philadelphia Business Journal for 10 consecutive years, among other personal and systemwide honors.

(WATCH ROI-NJ’s video interview with Richard Miller.)

“High Performance Culture’s approach to institutionalizing culture mirrors everything we did so successfully at Virtua, but they’ve created a methodology for it that can easily be taught to other organizations,” Miller said in a statement. “I think we have a real opportunity to raise the bar in the delivery of health care with HPC’s Fundamentals System.

“For me, personally, it represents the opportunity to focus my energies on two things about which I’m most passionate — health care and culture.”

Miller formally retired from Virtua in October, replaced by former MedStar Health executive Dennis Pullin.