Parsippany’s Guidemark Health gets new CEO

Parsippany-based Guidemark Health, a health care communications agency, announced it has named Michael Parisi its new CEO.

Parisi has 27 years of health care communications experience.

In this new role, he will be responsible for all of the company’s offices and lead its advertising, marketing, communications, medical communications and learning businesses.

“The speed and magnitude of change across the health care sector continue to grow and intensify, making it an exciting time to take on this new role,” Parisi said. “To meet clients’ ever-changing needs, agency partners need to be both nimble and well prepared to help develop solutions that truly impact our clients’ brands and businesses.”

Prior to Guidemark Health, Parisi was managing partner at Ogilvy CommonHealth Worldwide.

According to Jeffrey Goodrich, representing the Guidemark Health Board of Directors and whom Parisi will report directly to, “With broad and deep subject matter expertise, a client-driven focus and a personal passion for health and wellness, Michael is the perfect fit for Guidemark Health.”

“What really thrills me about this fantastic opportunity at Guidemark Health is the people,” Parisi said. “The amazing entrepreneurial spirit and intense focus on clients and their businesses excite me about what the future holds for us and our ability to deliver the highest level of service for our clients.”