Designed Learning Inc. inks new CEO

Westfield-based Designed Learning Inc., a Peter Block company, announced Tuesday that C. Patrick Smith has been named CEO, effective immediately.

Smith will join Peter Block, founder and owner, in leading the company.

Designed Learning provides consulting and training to companies in developing their staff’s ability to be better business partners.

“We are pleased to announce this important addition to our company,” Block said. “Pat has a proven track record of accelerating and sustaining growth and profitability in multiple human capital management companies and brings a compelling mix of managerial experience in the consulting and corporate performance improvement industry. Pat will focus on developing our strategy and driving growth in the United States and globally.”

Smith, who has more than 30 years of experience in training and consulting with a focus on sales and marketing, was previously senior vice president at Development Dimensions International. He also served as CEO of Behavioral Science Technology.

“The team at Designed Learning has built an impressive business with an amazing client list. I look forward to building on the company’s culture of providing exceptional products and services for our clients,” Smith said.

“In a globalized economy marked by massive uncertainties, one thing is certain: now, more than ever, professionals in organizations need to develop and enhance their skills at leading and influencing others without direct authority. No company in our industry does that better than Designed Learning which has outstanding intellectual property and a deeply experienced team of committed professionals.”