The investment will be used to continue product innovation and accelerate customer acquisition. Emplify said it has an SaaS platform that improves employee engagement, culture and performance.
“The best and fastest-growing companies embrace and measure employee engagement as a must-have KPI to better run their businesses and win at, what Edison calls, the people equation. They know that employee culture, engagement and productivity are inextricably linked,” said Santiago Jaramillo, co-founder and CEO of Emplify. “We’re thrilled to partner with Ryan (Ziegler) and the Edison team. They share these beliefs and uniquely offer an integrated approach; one team of investors and operators working side-by-side to help us grow and scale.”
Emplify is Edison Partners’ third investment in the Midwest over the last four months. In total, Edison Partners has financed and guided more than 200 private companies.
“While employee engagement is often viewed as a cornerstone to business growth and profitability, most employers remain unable to quantify this critical performance metric. This avoidable gap exists as the war for talent escalates and the demographics of the U.S. workforce go through a sea change, with Millennials set to become the majority of the labor workforce,” said Ryan Ziegler, general partner for Edison Partners, who led the investment. “Empify is making employee engagement a best-practice KPI supported with actionable insight that can be owned by the C-Suite organization to advance their businesses. They are far ahead in this strategy and we’re excited to partner with Santiago to fuel Emplify’s next stage of growth.”