Food Fella: Organic baby food brand is really sprouting

Sprout Foods, a Montvale-based organic baby food company, has been quite active in bringing the latest in food and nutrition trends to the baby food aisle. 

The 39th annual Natural Products Expo West Conference, held March 5-9 in Anaheim, California, happens to be the world’s largest natural, organic and healthy products event. There, 12 new Sprout Foods purees and snacks made their debut. The new products deliver multiple benefits — which seems to be exactly what millennials are seeking for themselves and their families — including multisource protein formats, dairy-free alternatives and clean ingredient snacks made with real fruits and vegetables.

Products showcased at Expo West include the first line of Bone Broth protein purees and Sprout Organic Wafflez, a 2019 NEXTY Award finalist recognized for its innovative format and superior, clean ingredients. 

Wafflez are a shelf-stable, oven-baked waffle snack for toddlers.

Bone Broth is made with protein from organic chicken and beef broth and provides 2 grams of meat protein in a gentle, easily-digestible format for babies. The products are available in Butternut Carrot & Apple with Beef Broth and Homestyle Vegetables & Pear with Chicken Broth. 

Four new toddler smoothies that were introduced will help fuel little ones throughout the day. Two yogurt-based options and two dairy-free, coconut-milk based options can satisfy a variety of diet choices and are made with whole, organic fruits, vegetables and flax seed, and provide 2-3 grams of protein, 2-3 grams of fiber and a full serving of fruit per pouch.

“At Sprout, we are always looking for innovative ways to bring nutritious food to families across America,” said Rick Klauser, CEO. This lineup sounds like it’s accomplishing that mission!

Founded in 2008, Sprout Foods is considered a pioneer in plant-based baby and toddler food. It’s an independent company that embarked on innovation in organic infant nutrition and affirms a commitment to reimagining healthy eating for today’s families.

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For more information on the product line and ingredients, go to:

Give America some Goya, new survey says

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It’s official … the results are in and it looks like our friends at Goya Foods are “feeling the love”!

According to the second annual Engagement Labs’ TotalSocial brand awards, Goya Foods, the largest Hispanic-owned food company in the United States, was voted as America’s No. 2 most loved U.S. food brand — and placed in the Top 10 most loved brands in the country.

Engagement Labs celebrates the performance of brand leaders in a variety of categories. Brands that are included in these awards are highly talked about online via social media and offline by consumer word of mouth.

“The Goya brand is really breaking through in the food category, according to our TotalSocial data platform,” Ed Keller, CEO of Engagement Labs, said. “Goya’s improvement is related to continued strong performance with positive conversations, both online and offline, as well as more offline conversation among non-Hispanic consumers, including the most influential consumers who seem to have discovered the brand recently.”

“We have always been proud of how near and dear Goya has been among Hispanic consumers and the success we have had among general market consumers,” Rafael Toro, Goya’s director of public relations, said. “To receive this accolade is a true testament to what Goya means to so many people and to all those who are responsible for making Goya what it is today.”

Goya was founded in 1936 in New York City and is now headquartered in Jersey City. It’s always provided consumers with thousands of high-quality, authentic and affordable products, available on supermarket shelves all over. From everyday staples like olive oil and seasonings, to classic ingredients like rice and beans, the company focuses on a variety of cultural foods that remind people of their native homes and, even more heartwarming, grandma’s cooking.

I’d like to applaud the folks at Goya for how they have brought people of all cultures together through the food they produce and for the many organizations they support. Through Goya Gives, the company’s charitable arm, Goya has been a proud supporter of nearly 300 organizations, programs, scholarships and events that promote culture and benefit overall community wellness. It is truly a company that celebrates diversity and authenticity and has become an iconic and cultural symbol to the Hispanic community and a trusted American brand to all.

Kudos to the Unanue family and the many Goya employees here in New Jersey and all over!

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For more information about Goya Foods, please visit

Corrado’s Market grows, adding Denville location

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Corrado’s Market on Route 10 in the Denville Commons Shopping Center.

Morris County will be soon be getting a new Corrado’s Market.

The store will be located on Route 10 in the Denville Commons Shopping Center and will replace the former Olive Tree Market in the same spot in the strip mall. The store will take up about 12,000 square feet in the 75,000-square-foot shopping center at 3130 Route 10. Corrado’s, a family-owned and -operated specialty food retailer, has other food market locations in Clifton, where it’s headquartered, along with Wayne, Fairfield and North Arlington. The company also operates five pet markets and three True Value hardware centers.

The Corrado family started selling produce in a converted shed in the Paterson Farm Markets and, many years later, moved to a new store in 1975, the current Clifton location, called Corrado’s Family Affair. That store, along with selling fresh produce and meat, has really evolved from those days, adding fresh-cut flowers, a bakery, a deli, a host of prepared foods and Italian specialties, a liquor store, even a donut and sandwich shop.

The new store will carry much of the same specialty foods that the sister stores carry and is expected to be open sometime in later April. There will be about 40-50 employees on staff.

We wish the Corrado family and the entire staff much success with their new Denville location!

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For more information about the specialty retailer, check out its website:

Save the date for Mazars’ Food & Beverage Forum

Last year’s Mazars New Jersey Food & Beverage Forum.

For the past seven years, those in the food and beverage industry have been treated to a very elegant and taste-filled evening, the Mazars New Jersey Food & Beverage Forum.

The event takes place at 5:30 p.m. Wednesday, May 1, at the Maplewood Country Club in Maplewood. Each year, it brings together over 300 food and beverage senior executives for an evening to network and hear from industry-leading professionals. Mazars also hosts these Food & Beverage Forums in the New York and Pennsylvania metropolitan markets.

This year’s New Jersey event will focus on branding and customer loyalty and will be hosted by an all-female panel including moderator Judy Spires, chairwoman and CEO of Kings Supermarkets/Balducci’s and panelists Christine Puglisi, marketing director at Premio Foods; Kate Edwards, founder of Kate Edwards & Co.; and Susan Guerin, CEO of World Finer Foods.

During the networking and cocktail hour, Mazars will host an Emerging Companies Contest, in which selected contestants will display a table of their product(s). This always makes for an interesting part of the evening agenda as attendees will be able to stop by each table, sample the products and vote for their favorite company. More notably, the winner will receive a $1,000 prize!

Please note that this event is exclusive and open to food and beverage industry professionals only, as Mazars provides a noncompete environment to service provider sponsors.

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To register go to: