Robinson will be responsible for driving growth of the Century 21 brand.
“Jere’s relentless mindset and customer-centric service background fits in perfectly with the evolution of the CENTURY 21 brand,” Michael Miedler, CEO and president of Century 21 Real Estate, said. “He is an effective leader with impeccable business acumen and we look forward to him leveraging the strengths and skills of our sales team to fuel long-term growth of our franchise network and affiliate base.”
Robinson previously served as senior vice president, franchise sales and development at Wyndham Hotels & Resorts. Before that, he was at Cendant Corp. and Select Service Brands.
“When you think real estate, you think Century 21 Real Estate. I’m ready to make an impact and advance this global franchise network at a time when it’s transforming the way consumers and industry professionals interact with each other,” Robinson said. “People want more than just a real estate transaction. The idea of bringing to life the experiential in a way that differentiates the brand from others is a challenge I’m prepared to tackle head-on.”