Circle the day on the calendar: Oct. 25. That’s when the dream finally begins.
Developer Triple Five Group announced Wednesday that it has set the last Friday in October as the official date for the opening of the American Dream mall and entertainment center in East Rutherford.
The long-awaited venue will include the indoor Nickelodeon Universe Theme Park, DreamWorks Water Park, Big SNOW Ski and Snowboard Park and much more. It will total about 3 million square feet when completed.
“We know that the community has been eagerly awaiting the launch of this incredible global destination,” Don Ghermezian, American Dream’s president, said in a prepared statement. “We have a one-of-a-kind property that will reshape the way people think about entertainment, theme parks and shopping.”
Ken Downing, Triple Five’s chief creative officer, described American dream at 55% entertainment and 45% experiential retail.
