Vonage inks former SAP exec. as president of its Applications Group

Vonage, a Holmdel-based cloud communication provider, announced Thursday it has named Rodolpho Cardenuto as president, Applications Group, effective Dec. 9.

Cardenuto, a SaaS industry veteran, will head sales, operations and go-to market strategy for the company’s communications and contact center portfolios, also known as the Applications Group. He will report to CEO Alan Masarek.

“We are thrilled to welcome Rodolpho to Vonage. His vast experience in B2B enterprise SaaS sales, coupled with deep operational expertise, is a perfect fit for Vonage and our focus on meeting the communications needs of businesses,” Masarek said. “Leveraging Rodolpho’s experience in driving revenue and growth for high-performing commercial organizations through proven go-to-market execution, we will continue to build on the power of the OneVonage platform to differentiate Vonage’s business while helping our customers differentiate theirs.”

Cardenuto, who has more than 20 years of experience in software, IT and B2B, most recently served as president of global partner operations for SAP Americas. Before SAP, he was the director of industry sales and alliance for Latin America and the Carribean region at Hewlett-Packard.

“I am delighted to join the Vonage team at a pivotal time in the Company’s history,” Cardenuto said. “This is the perfect moment to join the Company, building on the excitement of Vonage’s brand revitalization and the OneVonage platform to scale the go-to-market efforts and revenue growth for the Applications Group, while providing customers with cloud communications solutions that help them transform their own businesses and stay ahead.”