Bed Bath & Beyond picks SVP, general merchandising manager

Bed Bath & Beyond Inc. has chosen a former Gap executive as the general merchandising manager for its bed, bath and home décor categories, it announced this week.

Elizabeth Meltzer will also serve as a senior vice president with the Union-based company and be part of its leadership team. She will report to Joe Hartsig, executive vice president and chief merchandising officer, as well as president of Harmon Health and Beauty Stores.

In her new role, she will help with Bed Bath’s product pillar growth strategy, overseeing development of products that include an array of owned brands in the home market, among other responsibilities.

“We’re developing a customer-centric assortment that builds on our authority in the home market through greater differentiation, inspiration and value,” Hartsig said in a prepared statement. “Elizabeth’s experience developing brands and effective omnichannel product strategies for some of the world’s leading fashion retailers brings new expertise to our team that will accelerate our transformation and make it easier for our customers to feel at home with Bed Bath & Beyond.”

Meltzer, who has more than 25 years of experience in retail merchandising, was most recently SVP of merchandising at the Gap. She has also led merchandising strategies at retail and consumer brands including Loft, Uniqlo and Calvin Klein, among others.

“Our homes are now the center of our lives, and I’m excited to join this iconic brand at such an important moment,” she said in a statement. “I’m passionate about building brands that drive loyalty and growth, and I look forward to joining this world-class team to develop an inspiring home assortment that builds connection and relevance with customers.”