Snaps & Snippets: N.J. company joins forces with Toys for Tots to empower holiday giving through virtual toy drive

DonateAToy.org, a unit of Fairfield-based fundraising and events company Fun Services, teamed up with Toys for Tots, the famed national program led by the U.S. Marine Corps Reserve, to launch a virtual toy drive enabling companies and employees to donate holiday gifts during the COVID-19 pandemic.

The DonateAToy.org website enables companies to create their own links to share with employees, who can choose from toys at a variety of price points that will be shipped directly to Toys for Tots, with DonateAToy matching the gift with a second toy.

“We are honored to forge the DonateAToy.org partnership to support the crucial Toys for Tots mission as the coronavirus pandemic has increased the need to unprecedented levels,” Fun Services President Anthony Lombardi said in a prepared statement. “With many employees working remotely and unable to drop off toys at their place of business, this unique program empowers people to brighten the holidays for less-fortunate children across the country right from their computer or mobile device.”

DonateAToy has committed $100,000 worth of toys to Toys for Tots and intends to match every purchase and cash donation with a toy of equal value through Dec. 31.

Conversation Starter

Reach DonateAToy.org at: donateatoy.org.

Snaps & Snippets is a feature in ROI-NJ showing some of the latest happenings in the New Jersey business community. Reports are based on news releases, edited for content, clarity and style.