Parent company of NJBIZ acquired by Calif.-based PE firm

BridgeTower Media, the Minnesota-based parent company of NJBIZ, was acquired by Transom Capital Group, a middle-market private equity firm, it announced Tuesday.

Transom calls itself a leading operations-focused private equity firm in the middle market, with more than $600 million in assets under management as of March 2020. It is based in Los Angeles.

The firm’s functional pattern recognition, access to capital and proven ARMOR Value Creation Process combine with management’s industry expertise to create improved operational efficiency, significant top-line growth, cultural transformation and overall distinctive outcomes.

James Oh, a partner at Transom, said, “BridgeTower Media has been an integral partner to businesses across the country, providing valuable media and marketing services for a long time.”

BridgeTower Media has more than 40 print and digital brands within the legal, business, construction, legislative, pet retail and home furnishings sectors.

BridgeTower CEO Adam Reinebach said he welcomed the news.

“We’re excited to partner with Transom to expand our business and strengthen our commitment to the markets we serve,” he said. “The culmination of this deal is a tribute to the resiliency, dedication and creativity of our people, whose collective grit is unmatched.”