Cross River small business contest: $5K and free advice for winner

Looking for advice — and money — for your business idea? Cross River may have what you’re looking for.

Cross River, a technology-focused financial services organization, announced the launch of its first #CrossRiverStartMeUp Small Business Contest, where New Jersey entrepreneurs can submit their business pitch for a chance to win $5,000 in funding and the opportunity to meet with Cross River CEO Gilles Gade about their business ideas.

“As we approach the holiday season, a time of giving, we are thrilled to kick off the first-ever #CrossRiverStartMeUp contest,” Cross River spokesperson Eden Hoffman said. “Small businesses are the engine of our economy, and this initiative is a way for us to showcase some of the very best entrepreneurs here in our home state of New Jersey.”

The #CrossRiverStartMeUp contest is open to entrepreneurs of all sizes in New Jersey and will run through Dec. 14. Both new business concepts and small businesses that are already off the ground are eligible. One winner will be chosen on Dec. 18. (See rules here.)

Cross River says it is known for its innovative financial solutions and driven by its mission of providing financial resources to those in need.

Since the beginning of the pandemic, Cross River has been working to help small businesses, the backbone of the economy, get back on their feet. As one of the leading lenders in the Paycheck Protection Program, Cross River provided financial lifelines to nearly 200,000 small businesses in every sector and state.

Cross River also has been working with community stakeholders across the country to provide financial literacy programming and workshops. Most recently, Cross River announced its Entrepreneur Training Program together with Operation HOPE, a free, eight-week workshop for entrepreneurs that covers the fundamentals of starting a business.