Happy birthday to us! ROI-NJ turns 4

It’s a good thing we are word people.

It’s a good thing we have a passion for reporting information and telling stories.

It’s a good thing we had confidence that New Jersey could use another reputable news source.

Because the numbers weren’t in our favor when we had the crazy idea to launch ROI-NJ in the fall of 2017.

You likely know the stats:

  • Just over 20% of startups fail in the first year;
  • Fewer than 50% make it to Year 5;
  • And nearly 90% eventually fail.

As we turn 4 today, we’re happy to report that all of our numbers continue to head steadily in the right direction: We’re healthy and growing fast in all the metrics that matter.

So, even though it’s our birthday, we feel you, our readers and advertisers, are the ones who need to be honored.

Thanks for reading us and supporting us. We have much to celebrate — and feel our best years are still to come.

You have our word on it.