Firm of the future: Genova Burns says it is ‘rethinking the tradition of organizing around practice groups’

Close up of several volumes of law books of codes and statutes on consumer protection

The reorganization that Genova Burns announced Tuesday may be more than just new names in top positions.

Co-founder James Burns, who will assume the role of managing partner and oversee the day-to-day operations of the firm, said Genova Burns will consider new ways of operating.

“As client needs evolve and the pandemic introduces remote work as the platform for providing our services, we are rethinking the tradition of organizing around practice groups,” he said.

“We think a structure which ensures that the synergies and collegiality among all practice areas are brought to bear to solve client problems is the future. Centralized practice management will allow us to evaluate in real time the skillsets and practice disciplines required to address a client’s problem and avail our clients of the benefit of all the competencies and resources of our professional team.”

The firm announced a number of changes Tuesday, including Burns taking the day-to-day duties away from co-founder Angelo Genova, who will maintain his role as chairman of the firm.

Additional changes include new roles on the Management Committee for Partners Rebecca Moll Freed, Rajiv Parikh, Dina Mastellone and Jennifer Mazawey.

Another change will be in the responsibilities given to Rosalie Acevedo, the firm’s current chief operating officer and chief financial officer.

Acevedo will be given enhanced executive duties and responsibilities in an effort to place greater reliance on non-lawyer management, freeing attorneys to devote their energies principally to practice development and the case handling.

“We are committed to maintaining and building an infrastructure that is best in class to support the attorneys in our firm, allowing them to maximize their time and energy towards professional services in the interest of our clients,” she said. “Making sure our professionals have the best in tech, quality support staff, innovative tools to do their jobs and maximize profitability will remain my mission.”

Acevedo said she feels her enhanced role will help the partners do what they do best.

Burns said that type of thinking will drive the firm forward.

“I hope to position Genova Burns as a leader in the evolution of law firms,” he said.