WorkWave launches financial services offerings to power field service industry

The entrance to WorkWave in Homdel’s Bell Works.

WorkWave, a Holmdel-based Software-as-a-Service solutions provider, on Friday said it launched WorkWave Financial Services, a collection of financial offerings that will range from credit cards to lending, to tailored insurance and more — all designed specifically to help WorkWave customers grow their business and maximize their money.

“WorkWave Financial Services allows us to use our position as an industry leader, combined with the significant investment we have made to build out our payments and financial capabilities, to give back to our customers in ways that no other technology partners are capable of,” said David Giannetto, CEO of WorkWave. “As their trusted partner, our customers look to us to support every area of their business with integrated solutions that work hand in hand to increase their efficiency, not just in service, but as they grow and utilize their money. Our financial services offerings will provide greater access to capital, more efficient rates for loans and credit and favorable insurance programs that are critical to growing their business.”

The newest offering under WorkWave Financial Services is the Business Builder Visa credit card, specifically created to help small businesses build a strong credit rating in their company’s name. The Business Builder Visa is backed by a portion of daily settlement sales, providing business owners more control over spending. Business Builder cardholders will benefit by avoiding excessive interest rates, late charges and personal financial exposure associated with high-fee credit cards and loans by leveraging the capital they are already creating through daily sales.

“Most card issuers are averse to underwriting risk for small businesses, but, as their strategic partner, we believe in our customers’ success and it’s our responsibility to support them and help them grow,” Giannetto said. “The Business Builder Visa addresses a real, sustainable solution to support their need to lay a strong foundation from which these companies can scale, and build a company they are proud of for generations to come.”