Princeton-based ThirdEye on Thursday announced the beta release of a fully decentralized augmented reality social media network for consumers.
A leader in augmented reality & artificial intelligence solutions, ThirdEye said mixed reality & artificial intelligence solutions could change life as we know it — from the way we work to how we consume our news to how we enjoy our hobbies. The latest launch comes after it successfully deployed its AR/AI products to health care/hospitals, e-commerce, telecoms and government/military markets.
According to the latest corporate intelligence studies, augmented reality in health care is seeing many applications in terms of providing real-time data and assistance in complex surgical procedures, to supporting aftercare and administration. Minimally invasive surgeries, which are becoming immensely popular these days, can be bettered through virtual and augmented reality enlarged 3D version of vital organs. They also help carry out complex surgeries seamlessly.
The decentralized platform will allow users to have control over their own user data and not be owned by a central entity.
Users will also be able to place virtual AR objects in the real world, upload AR data, create friend groups, have AR calls with virtual annotations among friends and a digital marketplace to buy/sell virtual goods/NFTs.
There will also be an app store for users to add and download third-party apps. The benefits over existing social media platforms are that there can be no banning/censorship, as this platform’s code will run transparently on the blockchain and the inclusion of AR/AI features for a more immersive social experience.
“We’ve successfully developed and launched products for the enterprise, and we received feedback about creating this platform for the consumer space so users have control of their own data,” Nick Cherukuri, ThirdEye CEO and founder, said. “The extended reality and AI industries have come a long way, allowing us to truly contribute to building out the metaverse.”