Through a partnership with VTS Rise, Red Bank-based Denholtz Properties created an immersive, tech-enabled experience for its office portfolio. A tenant engagement mobile app will allow tenants at each building to be able to manage work orders, enjoy discounts from local businesses, easily connect with other employees, buy and sell items on a virtual marketplace and more, all within the Denholtz app.
The company first rolled out the new app, powered by VTS Rise, at the Times Building, a 180,000-square-foot office building located at 1000 N. Ashley Ave. in downtown Tampa, Florida, and 100 E. Pine St., an 80,000-square-foot office building located at the intersection of East Pine Street and South Magnolia Ave. in downtown Orlando, Florida. Following the success of its initial launch in Tampa and Orlando, the company plans to launch the Denholtz app across its entire office portfolio in New Jersey and Florida throughout 2022.
As part of the larger VTS platform suite, landlords are also able to see the rate at which tenants are coming back to the market and how frequently they are using amenities while also marketing new space to existing tenants as soon as it’s available. VTS Rise’s powerful integrations and seamless user experience have made it one of the world’s most popular real estate technology platforms, with over 500 buildings spanning over 300 million square feet in 161 cities around the world.
“Harnessing commercial real estate technology to increase efficiency, flexibility and profitability is a critical component of our asset management strategy across our portfolio,” Laura Dinan, property manager for Denholtz Properties, said. “Having worked closely with VTS for many years, we are excited to harness the power of their innovative VTS Rise platform to increase tenant engagement within our buildings while leveraging data to continue to achieve operational excellence across our portfolio.”
“Since acquiring each of these buildings, our goal has been to create the premier office spaces in their respective markets. Through the launch of the VTS Rise app at each space, we are providing tenants with the opportunity to access the full potential of each building and reinforce their standing as the markets’ most in-demand office spaces,” Stephen Cassidy, president of Denholtz Properties, added.