Morristown-based Crum & Forster said it hired Barbra Merwin as the new president of Travel Insured International within the Accident & Health Division.
Travel Insured International is part of the Specialty Business Unit within C&F’s Accident & Health Division. TII is a leading travel insurance provider, offering quality worldwide travel protection for over 25 years, and focuses on products including emergency assistance and evacuation, trip cancellation and trip interruption protection, baggage insurance, airline ticket protection and plans that include medical benefits for students and travelers worldwide.
In her new role, Merwin will be leading the TII organization of over 150 employees, including its customer care and sales organization.
“Barbra joins at a time of great opportunity to shape our strategic expansion into the broader travel insurance and protection marketplace. In her capacity as president, Barbra will oversee the direction of the organization to drive future growth and agency profitability,” Susan Silfen, senior vice president of the A&H SBU stated.
Merwin has over 30 years of experience in the development, multichannel distribution and administration of insurance and related products across specialty, commercial, property and casualty, employee benefits and affinity lines of business.
Prior to joining Crum & Forster, Merwin spent more than eight years at AmTrust Financial Services, where she held various executive leadership positions in strategic product development, marketing, operations, state disability insurance, and most recently as the head of claims integrated solutions. She also held senior executive positions at HSBC.