Hard Rock to spend $100 million to raise employees’ wages

Hard Rock International and Seminole Gaming earlier this week said they will spend more than $100 million to raise wages significantly for half of their U.S. workforce, more than 10,000 employees. The increases apply to U.S. team members and new hires at company managed hotel, casino and cafe locations nationwide.

In some cases, starting wages are increasing by over 60%. The new starting wages range between $18 and $21 an hour, with minimal exceptions — more than 2.5 times the federal minimum wage and exceeding each U.S. state minimum wage.

According to a news release, the casino companies said the $100 million investment in their team members is part of an ongoing effort to honor and appreciate their workforce, which has recently included paying frontline employees bonuses during the pandemic and other expanded benefits.

This past February, the Hard Rock Hotel & Casino Atlantic City announced it was paying out over $10 million in employee bonuses.

“My career has encompassed over four decades and I have never been involved in such a historic event. The support the Seminole Tribe of Florida has given me to enhance the standard of living for so many people is a dream come true. We have changed people’s lives, and I’m proud to be a part of it,” Jim Allen, chairman of Hard Rock International and CEO of Seminole Gaming, stated.

There are currently over 1,600 Hard Rock International and Seminole Gaming jobs open at the new higher starting wage rates.