Netceed names telecom executive as SVP of products, procurement, technology

Edison-based Netceed on Tuesday announced that James DeCoe joined the company as senior vice president of products, procurement and technology. In this position, he will be responsible for product management, engineering and procurement functions.

Prior to joining Netceed, DeCoe spent nearly 20 years at CommScope, most recently in the role of vice president of network cable and connectivity. With more than 25 years in the broadband industry, he will leverage his extensive connectivity background to lead the highly-skilled team of engineers to develop customized solutions for network operators; exceed customer demand for connectivity with the product team; and build an integrated procurement team.

“We’re thrilled to have James on board to further develop our leadership team and pursue our objective to establish Netceed as the category leader in the global telecom distribution space. His extensive experience will help us lead the market by delivering one-stop shop solutions from the network core to service delivery edge supported by intelligent supply chain and distribution services with an unmatched level of telecom expertise,” Deputy CEO Alper Turken said.

“I’m excited work with the top-notch engineering, product and procurement departments, as well as joining Netceed’s senior leadership team, who has a proven track record and strong vision in exceeding the increasing need for connectivity, all led by CEO, founder and Chairman of the Board Cédric Varasteh,” DeCoe said regarding his new role.

“Being able to attract top talent like James speaks to our strong values and dynamic culture, and will enable Netceed to further our world-class service for our valued customers and partners as we create more American jobs and expand our workforce across our 12 locations in the U.S.,” Yvette Panno, senior vice president of human resources, said.

The company recently announced its intention to rebrand under the name Netceed, further integrating its group into a singular organization across the globe including USTC Corp, Walker, Comstar Supply and Multicom in the U.S.; EuroTechnoCom in France; ETCP and iETC in Portugal; Comtec in the U.K., Qatar, Oman, UAE and Hong Kong; ILDC in Israel; DNT in the Dominican Republic; ETC Morocco Networks; ETC Germany Networks; Klonex-VCS in Poland; and Tiba Produktions & Vertriebs GmbH in Austria.

Founded in 1993 by Cédric Varasteh, Netceed is a value-added distributor of passive and active telecommunications equipment and tooling with best-in-class technical and logistics solutions for network deployment, upgrades and maintenance.