Morris Marketplace celebrates grand opening of 140K sq. ft. innovative new retail center

Morris Township officials recently joined principals of Accurate and DeVimy Equities to officially open Morris Marketplace, an innovative new retail center that is redefining the concept of suburban shopping by weaving together shops, restaurants and services with pocket parks, interactive children’s play areas, splash pads and inviting seating areas to create a unique destination.

Morris Township Deputy Mayor William “Bud” Ravitz led a ribbon-cutting ceremony to officially open the property, which combines shopping and dining options and services with engaging community spaces to foster a vibrant destination.

The new center delivers more than 140,000 square feet of new retail space to 191 East Hanover Ave. on the former corporate campus of Colgate-Palmolive in Morris Township.

Twenty-eight businesses have leased commercial space to date, 17 of which are already open.

“We are thrilled to welcome so many new business partners to Morris Township. All these new businesses enhance the experience for our residents and those of the surrounding area. We know that the Marketplace will enjoy great success and look forward to celebrating it with all our new friends and partners,” Ravitz said.

Morris Marketplace also offers an array of community-oriented public amenities and attractions designed to reimagine the conventional suburban shopping experience. From interactive children’s play areas to pocket parks, splash pads, seating areas, al fresco dining spaces and other active and passive recreational spots, the retail center invites visitors to immerse themselves in a lively and welcoming environment.

“We’re delighted to declare the official opening of Morris Marketplace,” Jack Klugmann, CEO and president of Accurate, said. “With an ideal location on the border of Morris Township and Morristown, we wanted this to be a destination property where commerce and community converge in a welcoming setting. Thank you to the Morris Township officials for sharing that vision. Together, we have thoughtfully created a space that will enrich the lives of all who work, shop and visit.”

Robert Indig, managing partner of DeVimy Equities, added: “Morris Marketplace represents a transformative milestone in the retail landscape of Morris Township. Our collaboration with Accurate and the township has yielded a remarkable space where people can shop, dine and connect.”

The current roster of tenants at Morris Marketplace includes a diverse selection of establishments:

  • America’s Best Contacts & Eyeglasses — now open
  • AT&T — now open
  • Burlington — now open
  • Cambridge Wines — coming soon
  • Dental office — coming soon
  • Diamond Braces — coming soon
  • European Wax — now open
  • Habit Burger — now open
  • Hand & Stone Massage & Facial — coming soon
  • Italian restaurant — coming soon
  • Jersey Mike’s — now open
  • Just Salad — now open
  • Lidl — opening in September
  • Mattress Warehouse — now open
  • Nail salon — coming soon
  • Optimum — coming soon
  • Orangetheory Fitness — now open
  • Panda Express — now open
  • Red Wing Shoes — now open
  • Restore Wellness — now open
  • Scenthound — now open
  • Starbucks — coming soon
  • Taco Bell — now open
  • Tropical Smoothie — now open
  • Turning Point — coming soon
  • Twin Boro Physical Therapy — coming soon
  • Veterinary office — coming soon
  • Wells Fargo — now open

Opportunities for retail spaces at Morris Marketplace are still available. Interested businesses can contact Steve Battista at Jeffery Realty for further details by calling 908-963-4539 or visiting