GolfCave to open its 4th N.J. location this winter in Randolph

GolfCave combines simulation technology and 24/7 access for a unique turn-key franchise opportunity.

Clark-based GolfCave will open its fourth New Jersey location this winter in Randolph, according to a Monday announcement from South Orange resident Jake Phillips, an advertising executive and avid golfer, who will own and operate the facility as the company’s first franchisee.

Located at 477 Route 10, the indoor golf facility will feature realistic simulated play of more than 250 well-known golf courses and live video shot analysis in private cave suites.

GolfCave first opened in Clark in 2012, when founder Dave Wechsler saw the opportunity to provide golfers with a year-round complete practice and entertainment experience that leveraged advanced golf simulation technology to measure club and ball data with near-perfect accuracy.

“Practice with feedback and purpose is the new standard in golf,” Wechsler said. “Why go hit a bucket of balls when you can play Pebble Beach Golf Links, PGA National or St. Andrews and get actionable data points to improve your game?”

The Randolph location will feature the company’s unique private simulator rooms (“Caves”) that include an immersive hitting area and recliner seating.

Golfers book tee times via the GolfCave website and can bring their own food and beverages. Memberships are available that provide preferred tee times, discounts and 24/7 access. In addition to the virtual course library, the Randolph location will host tournaments and golfers can play games like Closest to the Pin and Target Practice.

The Randolph GolfCave is scheduled to open in December.