Edison-based Bussel Realty Corp. is commemorating its 40th anniversary this month. Founded in April 1984 by Steve Bussel, the company has grown from a modest two-person real estate services boutique into one of the state’s largest independent industrial real estate services firms, boasting over 20 brokers today. BRC remains committed to providing dedicated industrial brokerage services based on its founder’s unwavering business principles of fairness, customer-first mentality and team collaboration as a firm.
“Herb Zimmerman and I started this firm calling on industrial tenants and owners when the New Jersey industrial real estate market was just beginning to accelerate in size and prominence,” Bussel noted. “Today, the company has many new young faces and a fresh approach to marketing, sales and leasing, but we still support customers based on the same three principles ─ of bringing expert knowledge, dedication and integrity to every transaction ─ that I integrated from the company’s debut.”
“Although BRC has a large brokerage staff, marketing and research department to service clients, Steve, Dave and I continue to manage the firm’s operations with the same entrepreneurial spirit that he instilled from the company’s beginning,” Partner and Executive Vice President Gregory Irving said. “Our combination of nimble decision-making and deep breadth of services is our competitive advantage in this highly competitive marketplace.”
Irving joined the company in 1989 and has been a managing partner with Bussel since 1994. Joining in 1989, Partner and Senior Vice President David Blitt also has been important to BRC’s culture of collaboration and in assisting with overall operations.
Steve Bussel created a proprietary BRC Industrial Real Estate Database soon after starting the company, which is still maintained today, and used in conjunction with other property listing resources to ensure clients have comprehensive data on impending properties coming on or off the market and the latest lease rates and sales prices.
“The BRC database came about as part of our research for clients shortly after the company opened and was so credible that it attracted the attention of a publicly traded, NYSE third-party listing service who wanted to replicate it,” Bussel noted. “Today, we continue to maintain the BRC database, which, of course, has been enhanced to also feature more relevant data points important to clients today.”
