Cross River celebrates with Benjamin Rose, empowering older Americans with tech training

Fort Lee-based Cross River Bank recently awarded Benjamin Rose, a nonprofit dedicated to enhancing the lives of older adults and caregivers, a $20,000 grant contribution from Foundation@ Cross River, Cross River’s charitable giving arm.

Benjamin Rose will provide technological training to elderly Americans through its “Connecting Our Seniors to Technology” program.

“Cross River is dedicated to serving the needs of all communities, including those often overlooked or marginalized, and regardless of geographic location,” Miriam Wallach, head of social responsibility at Cross River, said. “Our gift to Benjamin Rose exemplifies our commitment to impactful philanthropy — giving that truly expands inclusion and empowers individuals to achieve a more secure financial future. By providing technological training to elderly Americans, we are leveling the playing field and ensuring that everyone has the opportunity to thrive in today’s digital age.”

In an increasingly digital world, technological literacy is essential for individuals of all ages. However, elderly Americans often face barriers to accessing and utilizing digital tools effectively. Recognizing this challenge, Cross River is contributing to Benjamin Rose’s efforts to empower older adults with the skills needed to navigate today’s technology landscape.

Cross River’s grant contribution will enable Benjamin Rose to offer comprehensive training programs designed specifically for elderly Americans.

The training cohorts cover a wide range of topics, including basic computer skills, internet navigation, online banking, cybersecurity awareness and financial education.

“The COST program is designed to provide the most isolated segment of our population — older adults — with the knowledge, skills and access to resources to help them better age in place and access basic needs, like telehealth and banking,” Benjamin Rose CEO and President Orion Bell said. “Donors, like Cross River, are essential to this program’s success.”