Pensionmark rebrands to World Investment Advisors

Pensionmark Financial Group, a leading financial advisory firm and division of Iselin-based World Insurance Associates LLC, announced Wednesday that it has rebranded to World Investment Advisors LLC. This move better represents the firm’s robust and holistic financial services platform for independent financial advisers and strengthens alignment with its parent company, one of the fastest-growing insurance brokerages in the U.S.

World acquired Pensionmark in March 2022. Today, the firm has $55 billion in assets under advisement across its institutional and wealth management segments and 392 registered financial advisers. In the last two years, the wealth management division has grown its assets under management from $1 billion to $11.5 billion.

The decision to rebrand is a result of the firm’s incredible growth trajectory since its partnership with World and is part of its ambitious plan to establish itself as a premier destination for top-performing independent wealth management practices. World Investment Advisors offers financial advisers a “best of both worlds” proposition that combines high-touch, personalized service experiences with centralized technology and support.

“Between several pivotal acquisitions and recent enhancements to our platform capabilities, we felt it was time to move to a brand that reflects the evolution of the firm and our vision for the future,” Troy Hammond, CEO of World Investment Advisors, said. “We are extremely proud of our Pensionmark roots and maintain our commitment to implement innovative solutions for our advisers and their clients. While our name is changing, our exceptional people, culture and service experience will not. Our advisers and their clients expect and deserve nothing less.”

World received significant investment from private equity firm Charlesbank Capital Partners in 2020 and Goldman Sachs Asset Management in 2023.