PickleRage, a Red Bank-based indoor pickleball club franchise, on Thursday announced a series of new openings, the latest in its national franchise development plans.
Pickleball’s unprecedented popularity is the driving force behind the club’s rapid expansion, offering entrepreneurs the chance to grow a business around this fast-growing sport in America.
With three corporate locations opening soon in Florida, Michigan and Maryland, and new franchisee-owned locations planned to open in Michigan and Alabama, PickleRage is making good on its goal to become one of the leading providers of indoor, year-round pickleball.
Having just announced its franchise opportunity in February of this year, the brand is hoping to build upon this momentum, specifically looking for aspiring franchise owners to bring the love of the game to other states. PickleRage hopes to have more than 30 locations open by the end of 2025.
Jonathan Keith and Mark Howard, franchise owners of the new Mobile, Alabama, location and longtime business partners in the real estate space, are eager to bring a first-class pickleball facility and experience to their local community.
“We are both excited about the opportunity to bring a first-class pickleball facility to the Mobile area. I was born and raised in Mobile and looking to bring a new business and activity to my community. We look forward to creating new relationships and strengthening bonds in our city,” Keith said. “I see tremendous growth and excitement in pickleball in general and know that PickleRage will provide our neighbors with a fun and exciting way to interact and engage with each other, while getting their hearts pumping.”
PickleRage is at the forefront of the indoor pickleball industry, capitalizing on the sport’s explosive popularity, which has seen a 223.5% increase in participation over the past three years. This growth is particularly strong among younger players, making it a prime opportunity for capturing a broad demographic. As Americans continue to put an emphasis on their health and wellness while looking for ways to couple that with a social aspect, PickleRage’s franchise offering stands to be highly lucrative for prospective partners.
The brand stands out with its cutting-edge CushionX courts (the same used by professionals in the U.S. Open), advanced reservation systems and community-focused culture. These features attract a diverse membership base and drive player retention, providing franchisees with a strong competitive edge.
“Not only is PickleRage ideal for pickleball players, but it’s the perfect pick for franchisees looking to get in early on something that is growing in popularity every single day,” Eric O’Connor, vice president of franchise development at PickleRage, said. “We provide advanced technological solutions that streamline operations, significantly reducing staffing needs, labor costs and improving efficiency. This automated operational model allows for the effective management of large facilities with minimal staff, providing a seamless experience for both franchisees and players.”
PickleRage’s tailored, hands-on approach to franchise development has been coupled with expert real estate selection to ensure optimal location targeting, leveraging preexisting sites for better capacity, parking and zoning advantages.
