Something’s brewing: With home-grown Colombian beans and top-quality machines, Warren-based Aroma Cafetero feels it’s ready to serve the business community

High-quality coffee.

Whether you are a restaurant looking to provide coffee to your customers, a grocery store looking to add a kiosk, a business wanting to offer complimentary cups to customers (think car dealers, banks) or just a company wanting to offer a nice perk to its returning-to-the-office employees, you need high-quality coffee.

That’s the business plan behind Aroma Cafetero — a brand that started in Colombia in 2018 but came to the U.S. (and Warren) in 2022.

“Everybody wants a great cup of coffee,” Co-founder and Business Manager Gloria Lopez said. “That’s what we bring from Colombia.”

It’s not the only thing.

Aroma Cafetero feels it distinguishes itself from the fast-growing coffee market by also offering machines that make coffee.

High-quality machines — not the traditional single-serve pod-using efforts everyone likely has in a break room, Lopez said.

The company produces a number of models ranging from its premier brand, which retails for $5,999 and aims to serve establishments that will make hundreds of cups day, to more traditional makers, ranging from $599 to $1,299.

“We feel we have a maker that fits any business,” Lopez said.

Aroma Cafetero also sells brands that are ideal for personal use in homes, but Lopez said she and her three other co-founders are looking to make greater inroads in the business community.

“Whether you are a restaurant that wants to serve a better cup of coffee to hundreds of customers or a business that wants to offer coffee to people waiting in line, we have a solution,” she said.

The company, which includes CEO Juan Guillermo Tobon Perez, COO Sergio Andres Zulugaga Florian and business manager Jairo Tobon, has been doing this since 2018, when it aimed to change the coffee scene by sustainably growing 100% Arabica beans.

The Aroma Cafetero team knew it would eventually come to the U.S. market where it hopes to soon bring a manufacturing facility, too.

“We want to grow in New Jersey,” Lopez said.

They are confident their product — both the coffee and the machine that makes it — will be a differentiator in a crowded market.

“You can taste the difference,” Lopez said. “This is authentic Colombian coffee. You can’t get anything better.”

Conversation Starter

Reach Aroma Cafetero at: aromacafetero.us or call 908-347-6625.