New report details DoorDash’s economic impact in N.J. and nationwide

DoorDash Sunday unveiled its 2024 U.S. Economic Impact Report, a comprehensive study measuring its work to help local communities and small businesses thrive by providing flexible ways to earn, expanding merchants’ access to customers and connecting consumers with everything they need when they need it.

The report found DoorDash supported more than $106 billion in economic activity in 2024, including significant contributions to New Jersey’s economy.

In New Jersey, the study found that in 2024:

  • Merchant sales in New Jersey supported more than $2 billion in economic activity.
  • These sales also supported more than 25,000 jobs for these merchants, the suppliers they rely on and elsewhere across the state (not including Dashers).
  • Dasher earnings on the DoorDash platform in New Jersey supported more than $725 million in economic activity.

“We’re excited to unveil our Economic Impact Report detailing how dashing helps Dashers achieve their goals, how delivery makes busy parents’ lives easier and how partnering with DoorDash supports the local businesses that are key to our economy,” said Cheryl Young, head of policy research at DoorDash. “We are proud of our tremendous impact on consumers, Dashers and merchants in New Jersey, and look forward to growing our footprint in the community for years to come.”

The report showcases how DoorDash continues to evolve as an essential resource for merchants, Dashers and consumers in New Jersey and across the U.S.

Nationally, in 2024, more than 7 million U.S. Dashers earned over $16 billion on the platform.

Everyone has their reason for dashing — whether it’s to save up for a big purchase, pay off existing debt or navigate the rising cost of living — but no matter their reason, Dashers value the flexibility and opportunity that dashing provides. The average Dasher spends less than four hours per week on delivery.

DoorDash’s 2024 U.S. Dasher survey found that:

  • 92% said dashing provides them with more flexibility than other earning opportunities.
  • 88% said they are happy with the overall experience of dashing.
  • 86% said dashing made them feel more in control of their circumstances.
  • 78% said they feel less stressed about their financial situation because they can dash when they need to.
  • 63% said that the ability to create their own schedule was the top reason why they delivered using DoorDash.

In addition to the benefits of being able to flexibly earn on the platform, Dashers also enjoy connecting with people in their communities. Ninety-six percent of Dashers reported that they feel satisfied with their experience of getting to know restaurants and merchants in their local community, and 91% said dashing has helped them to get to know their local community.

Hundreds of thousands of businesses in the U.S. — from restaurants and grocers to flower shops and convenience stores — use DoorDash to connect with more customers and grow their earnings. In 2024, merchants reported that being on the DoorDash platform paid dividends: Together, U.S. merchants made over $40 billion in sales on DoorDash.

In the 2024 U.S. merchant survey, merchants see DoorDash as a key partner in achieving their goals:

  • 85% said without DoorDash, they would have lower overall revenue, and 89% said without DoorDash, they would have lower customer growth.
  • 88% said it has helped them reach new customers they otherwise wouldn’t have been able to access.
  • 78% said DoorDash has helped them establish a bigger presence in their local community.
  • 85% would recommend partnering with DoorDash to other businesses.

Consumers consistently rely on DoorDash to get them the items they need when they need them — whether it’s groceries, takeout, home goods or other everyday essentials — helping them save time and money. In 2024 alone, ordering through DoorDash allowed customers to save an estimated 531 million hours in total.

The 2024 consumer survey found that:

  • 89% said DoorDash gives them more control over their time.
  • 95% said DoorDash reduces the burden of cooking when they don’t have time.
  • 83% said they had used DoorDash to order items when they couldn’t make it to a store.

DoorDash also plays a critical role in supporting people who face barriers to accessing meals, groceries and everyday necessities — including the 22% of respondents who said they have a disability, mobility issue or chronic illness and the 11% of respondents who are SNAP recipients.

To view the full report, click here.