Real estate firm Serhant adds Southern to team

Real estate firm Serhant said it added Patrick Southern, an agent with extensive experience in the Hudson County real estate market. Southern will join Serhant on May 20 from Coldwell Banker. 

Serhant said Southern is recognized as one of the top individual real estate agents in Hudson County, who has closed nearly $200 million in transactions in the last year. The company said Southern has more than 20 years of experience and over 3,000 transactions completed throughout his career. 

Southern’s focus is Jersey City, where Serhant said he is responsible for about 65% of all brownstone transactions in downtown Jersey City. He also handles new construction deals six stories and under. SERHANT. said Southern holds the records for the highest price per square foot on both a brownstone and a new development condo sale in Jersey City and represents the largest portfolio of new development condos in the market.

Serhant said Southern has been instrumental in portfolio wind-down strategies for institutional and private clients. He guided the hedge fund, Dixon Advisory USA, in repositioning its REIT portfolio for individual asset sales, achieving full retail value from end-user buyers rather than discounted package deals. 

Serhant, a real estate and media company founded by Ryan Serhant in 2020, is based in New York City and has expanded to Connecticut, North Carolina, Georgia, the Hamptons, Florida, South Carolina, Hudson, Long Island, New Jersey, Pennsylvania, and Arizona.