Snickers, the official chocolate sponsor of the NFL, has teamed up with reigning MVP quarterback Josh Allen for a limited-edition trio of dipping sauces made with real Snickers ingredients.
The flavors of Snickers Sauces are Caramel Buffalo, which combines the smooth caramel found in every Snickers bar with classic Buffalo heat; Peanut Teriyaki, featuring real Snickers peanuts together with notes of soy and garlic; and Chocolate Barbecue, which offers sweet and smoky flavors.
“Snickers Sauces deliver a flavor experience as satisfying as the bar itself, built for game-day snacking whether you are in the stadium, at home or at the tailgate,” said Gabrielle Wesley, chief marketing officer, Mars Wrigley North America.
Starting Sept. 7, fans can visit snickers.com/sauces for their chance to win the limited-edition Snickers Sauces with the purchase of a pack of Josh Allen Snickers Minis.
Weekly sauce drops will occur online during halftime of the 1 p.m. ET NFL Sunday games throughout September.
“The City of Buffalo knows a thing or two about sauces, and Snickers is the MVP when it comes to game-day snacking,” said Allen. “So, it felt very right to partner with Snickers to help craft this lineup of sauce flavors that I know the fans are going to love.”
