Simplicity Group, a holistic financial planning firm, announced the acquisition of Professional Planning Services (PPS) in Cream Ridge.
PPS is a financial advisory business that unites wealth advisory services with protection products to address the needs and goals of families, high-income earners and small-business owners.
With this new partnership, Simplicity welcomes Chris Lester, Keith Lester and Katelyn Erchick as the firm’s newest partners. PPS will rebrand as it becomes a part of the fast-growing Simplicity Wealth Advisors platform and will be based out of Simplicity’s Summit office.
“We have a long history working with Chris and the PPS team across our core wealth and protection business, and are excited to formally welcome Chris, Keith and Katelyn to the partnership,” said Bruce Donaldson, partner and CEO of Simplicity. “Their team’s expertise in wealth and protection products will be a great asset as we continue to provide an unrivaled suite of financial solutions to clients as part of a holistic financial plan.”
Chris Lester, president of PPS, is happy to deepen its relationship with Simplicity.
“By combining forces with Simplicity, we will be able to further enhance our capabilities, including protection and accumulation products on one platform, and continue to provide exceptional financial services to our clients and support them in pursuit of a holistic financial plan,” he said.







