Provident Bank said Oct. 7 it appointed Annamaria Vitelli to the newly created position of executive vice president, chief growth officer of Beacon Trust, a Morristown-based wealth management firm with about $4 billion in assets under management and a wholly owned subsidiary of Provident.
Vitelli will be responsible for overall growth and retention of client relationships across the firm. Additionally, she will lead a team of business development and wealth advisory professionals and identify other opportunities for wealth management services.
As a member of the management team at Beacon Trust, she will collaborate with Valerie Murray, president of Beacon and chief wealth management officer of Provident Bank, to execute a strategic sales and retention plan to expand the firm’s market presence and strengthen client relationships.
“We are thrilled to welcome Anna to Beacon Trust,” said Murray. “Her deep expertise in wealth management and proven ability to grow and retain client relationships will be instrumental as we continue to expand our capabilities and reinforce our position as a trusted advisor to individuals, families, and institutions.”
Recently, Vitelli served as executive vice president, head of Hawthorn at PNC Private Bank, where she led a high net-worth business segment, overseeing a team of over 200 professionals serving families and individuals with investable assets exceeding $20 million. Before that, she held senior leadership roles at PNC in wealth strategy and client experience. Earlier in her career, she worked in senior wealth management and trust positions at Vanguard, The Private Family Office, and as an estates and tax attorney.
“Beacon Trust is well-positioned to accelerate its growth across all areas of our business,” said Vitelli. “I look forward to partnering with my team members across Beacon Trust and the broader Provident Bank organization to build on our strong foundation and shared success, delivering lasting value to our clients and the communities we serve as we expand our market presence.”
