Throughout 2025, ROI-NJ readers turned to coverage that explained how business decisions, development activity and public policy were shaping New Jersey’s economy. Based on ROI-NJ data, the most-read stories published this year point to clear areas of focus: banking and finance, real estate and development, public policy with economic impact, and technology and innovation.
A look back at the year’s top-performing stories highlights not just what drew attention — but why those stories mattered.
The most-read ROI-NJ stories of 2025
The most-read stories published by ROI-NJ in 2025 centered on decisions with direct consequences for businesses, workers and residents across New Jersey.
Top-performing stories included:
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1 million New Jerseyans to get property-tax relief confirmation letters
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Ice-T brings the chill to Jersey City with new cannabis dispensary
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Rowan College board votes to suspend college president, appoints acting president
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Grocery-anchored retail center in Bergen County trades for $17M
Real estate and development drove sustained engagement
Real estate and development coverage emerged as one of ROI-NJ’s most consistent engagement drivers in 2025.
Strong-performing stories included:
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Developer behind Atlantic City’s Bader Field transformation reaffirms long-term commitment
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Lennar buys Wall development site from Veris in deal arranged by JLL
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The Sylvan high-end development underway in Englewood Cliffs
Public policy, banking and infrastructure with everyday impact
Readers consistently engaged with coverage translating government action into real economic consequences.
Top examples:
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Gov. Murphy announces $927M in medical debt elimination for 629,000 New Jerseyans
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Murphy, acting NJMVC chief administrator announce launch of “REAL ID Tuesdays”
Multimedia journalism expanded ROI-NJ’s storytelling
Beyond subject-matter coverage, ROI-NJ continued to expand how it delivers journalism in 2025, pairing written reporting with video, interviews and on-site coverage to provide additional context around major business, policy and cultural moments across the state.
Multimedia stories published throughout the year generated strong engagement, particularly around event coverage, on-location reporting and interview-driven video content.
Among the most-viewed multimedia stories of the year were:
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From the Shore to Shark Tank: Orka Bar looks to redefine the frozen aisle
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Legislators, business leaders honored at N.J. Chamber awards reception
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Construction begins on Lionsgate Newark studio in city’s South Ward
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New Jersey Hall of Fame honors Class of 2025 at American Dream ceremony
In addition to event-driven coverage, ROI-NJ also served as the publishing and distribution platform for a series of interview-based conversations hosted by James Barrood, featuring New Jersey business and policy leaders. These included episodes of The Global Strategy, The Growth Agenda, and post-election discussions examining leadership, innovation and economic priorities across the state.
Together, these efforts underscore ROI-NJ’s role as a platform for multimedia storytelling — supporting original reporting, on-location coverage and third-party conversations that deepen engagement with New Jersey’s business community.
Tech & Innovation: From AI infrastructure to real-world deployment
Technology and innovation stories resonated most when focused on implementation and infrastructure.
Notable stories included:
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CoreWeave announces first customers for NVIDIA rack-scale systems
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NJ AI Hub opens in Princeton to drive AI innovation, economic growth
Together, these stories reflect how AI and advanced technology are being embedded into New Jersey’s economy — from enterprise-scale computing to applied retail innovation.
ROI Influencers became a flagship franchise
In 2025, ROI Influencers continued to grow into one of ROI-NJ’s most recognizable and consistently engaged editorial franchises, spotlighting leaders shaping New Jersey’s business, civic and nonprofit communities.
Based on ROI-NJ data, ROI Influencers-related content accounted for a significant share of ROI-NJ’s highest-performing feature articles in 2025, with multiple lists ranking among the most-read non-breaking-news stories published during the year.
Across all Influencers lists published in 2025, ROI-NJ recorded tens of thousands of views, with readers consistently returning to the franchise across categories — including business, health care, real estate and leadership.
Top-performing ROI Influencers content published in 2025 included:
Unlike time-sensitive news, ROI Influencers content demonstrated long-tail engagement, continuing to attract readers weeks and months after publication.
Beyond article performance, the franchise expanded its footprint across newsletters, social media and multimedia, reinforcing ROI Influencers as a cornerstone of ROI-NJ’s editorial identity and a durable platform for recognition.
Looking ahead to 2026
As ROI-NJ enters 2026, the focus remains on delivering N.J.-centric business journalism grounded in relevance, accountability and real economic impact. See you in the new year.
