HomeLifestyleHow Taylor Swift (yes, Taylor Swift) helped land N.J. the World Cup

How Taylor Swift (yes, Taylor Swift) helped land N.J. the World Cup

There were a lot of people working overtime to make New York/New Jersey’s 2026 World Cup bid the ultimate choice to host the largest sporting event on the planet.

You can add Beyonce, Ed Sheeran, K-Pop and Taylor Swift to the list. Yes, Taylor Swift.

The Secaucus Meadowlands Transitway Project.

New Jersey Transit CEO and President Kevin Corbett told a crowd of more than 150 business leaders Thursday that his agency’s experience the past few years moving people in and out of MetLife Stadium for megaconcerts proved it was ready to meet the challenges FIFA put in front of the region’s host committee for 2026.

Corbett talked about the lessons learned from the Super Bowl 10 years ago and getting people from the Meadowlands to the train lines in Secaucus. Event by event, the agency has been building toward this, from the concerts to the Army-Navy football game that had more than 80,000 fans at MetLife Stadium.

“The FIFA World Cup is just the cherry on top,” Corbett said. “Transportation was viewed as critical for FIFA, and reliable transit was a big part of being awarded this. We got the recognition from the decision-makers.”

Corbett delivered his remarks at the New Jersey Alliance for Action’s Inside Scoop series at Forsgate Country Club. He also shared for the first time a set of renderings for what is now known as the Secaucus Meadowlands Transitway Project.

The 7-mile route will transport fans directly from the Frank R. Lautenberg Rail Station at Secaucus Junction to the Meadowlands via a dedicated bus lane. The renderings showed three perspectives of the proposed Meadowlands Bus Terminal.

“This is a moment in history. There’s no way the region wins this bid without the work of Kevin Corbett and his team at Transit,” said Jerry Keenan, president of the Alliance. “The transformation at NJ Transit these past few years is nothing short of phenomenal, and we will support NJ Transit in any way we can.”

The Alliance for Action is celebrating its 50th birthday this year. The nonpartisan organization has been a longtime leader in New Jersey, connecting business, labor, education and utility leaders, while advocating for environmentally friendly capital construction projects.

Related Articles

Capacity appoints Sharma to chief information officer

North Brunswick-based Capacity LLC, a leading fulfillment and logistics provider for high-growth consumer brands, announced that Shatabdi Sharma has joined the company as chief...

Report says N.J. construction industry spending rose in 2025, forecasts continued growth in 2026

The Associated Construction Contractors of New Jersey (ACCNJ), in partnership with Otteau Valuation Group, released their MarketCAST report for Q4 2025, which showed total construction spending...

Somerset lease renewed by state electrical contractor association 

The New Jersey Independent Electrical Contractors Association (NJIEC) has renewed its lease on a 5,000-square-foot space at 20 Worlds Fair Drive in Somerset. Sheldon Gross...

NJMEP awarded new five-year contract from NIST’s Hollings MEP program

The New Jersey Manufacturing Extension Program, Inc. (NJMEP) has been awarded a new five-year cooperative agreement from the National Institute of Standards and Technology’s...

Division of Gaming Enforcement announces February gaming revenue results

Total gaming revenue for casinos, racetracks, and their partners posted an increase in February. Internet gaming wins for casinos climbed while sports wagering gross...

EisnerAmper to combine with Price, Reuben, and Associates

EisnerAmper announced that Price, Reuben, and Associates, LLP, a fast-growing advisory firm based in Calabasas, California, will become part of EisnerAmper’s flourishing national restaurant...

Latest Articles

Porzio Bromberg adds ex-Homeland Security counsel d’Agincourt to employment, education team

Porzio, Bromberg & Newman, P.C., a multidisciplinary law firm, said March 19 it added Gregory V. d’Agincourt as an attorney on the firm’s employment...

Rutgers Business School revamps MBA in professional accounting

Rutgers Business School announced that it has revamped its graduate degree in professional accounting to equip students with the skills demanded by an industry...

NAI James E. Hanson hire of Kretowicz as senior vice president boosts health care practice

Commercial real estate firm NAI James E. Hanson said on March 20 that Kim Kretowicz was hired as senior vice president and was designated...

B&G Foods completes deal for College Inn and Kitchen Basics brands

B&G Foods Inc. announced on March 19 that it has completed the acquisition of the broth and stock business of Del Monte Foods Corporation...

Rowan University opens new Virtua Health College Research Center

Rowan University marked a major milestone in its research enterprise as leaders from Rowan, Virtua Health and local government gathered to cut the ribbon...

ROI-NJ: Women of Inspiration – Dina Opici, president, Opici Family Distributing

A family tradition When Dina Opici enters the building and heads for her office at Opici Wines & Spirits in Glen Rock, New Jersey, she represents the fourth generation of the...

Latest Articles

Porzio Bromberg adds ex-Homeland Security counsel d’Agincourt to employment, education team

Porzio, Bromberg & Newman, P.C., a multidisciplinary law firm, said March 19 it added Gregory V. d’Agincourt as an attorney on the firm’s employment...

Rutgers Business School revamps MBA in professional accounting

Rutgers Business School announced that it has revamped its graduate degree in professional accounting to equip students with the skills demanded by an industry...

NAI James E. Hanson hire of Kretowicz as senior vice president boosts health care...

Commercial real estate firm NAI James E. Hanson said on March 20 that Kim Kretowicz was hired as senior vice president and was designated...

B&G Foods completes deal for College Inn and Kitchen Basics brands

B&G Foods Inc. announced on March 19 that it has completed the acquisition of the broth and stock business of Del Monte Foods Corporation...

Rowan University opens new Virtua Health College Research Center

Rowan University marked a major milestone in its research enterprise as leaders from Rowan, Virtua Health and local government gathered to cut the ribbon...