Hamilton-based First Bank launched a new digital business and consumer account opening experience powered by Narmi that will allow customers to digitally open accounts with First Bank in just minutes without visiting a branch, increasing convenience and driving a new digital channel of deposit growth.
“How customers want to interact with their financial partner is rapidly evolving. Providing seamless account opening is imperative for community banks seeking to provide businesses, entrepreneurs and consumers with a streamlined digital experience,” Patrick Ryan, CEO and president of First Bank, said. “First Bank is committed to providing customers with digital banking services that complement the bank’s traditional, relationship-driven model. That’s a winning formula for us as we grow our core business.”
Adding online account opening is another milestone in the bank’s larger digital strategy. In 2023, First Bank launched an online business loan application portal, which serves to digitize and expedite loan funding up to $500,000 for small businesses throughout the region.
Online account opening also helps First Bank establish and expand relationships in and out of its immediate geographic footprint. The new digital account opening experience offers adaptive workflows for each account type and clearly guides applicants through the account opening process for a truly best-in-class experience.
“We’re proud to help transform how businesses and consumers interact with First Bank. Narmi is excited to be part of First Bank’s larger digital banking strategy,” Nikhil Lakhanpal, co-founder of Narmi, said.
First Bank has 26 full-service branches, in Cinnaminson, Delanco, Denville, Ewing, Fairfield, Flemington (2), Hamilton, Lawrence, Monroe, Morristown, Pennington, Randolph, Somerset and Williamstown; and Coventry, Devon, Doylestown, Glenn Mills, Lionville, Malvern, Paoli, Trevose, Warminster and West Chester, Pennsylvania; and Palm Beach, Florida. With $3.59 billion in assets as of March 31, First Bank offers a full range of deposit and loan products to individuals and businesses throughout the New York City to Philadelphia corridor.
