HomeHealth CareHealth equity being reimagined by Virtua, Rowan

Health equity being reimagined by Virtua, Rowan

From access to care to access to essentials (such as food), new college of medicine is working to ensure all of South Jersey benefits

Health equity can be defined in a number of ways, but it essentially comes down to one mission: Providing access to care and wellness to all.

So said Virtua Health CEO Dennis Pullin and Rowan University President Ali Houshmand.

The two leaders brought their organizations together in 2022 to create the Virtua Health College of Medicine & Life Sciences of Rowan University — a new academic health system that aims to improve care, conduct consequential research and create the health care workforce of the future.

But none of those goals will have its full impact unless everyone is fully capable of benefiting from them.

“This is something that I have committed my entire career to — and Ali has, as well,” Pullin said.

“How do we create an environment by which everybody can get the same level of care, including those with special needs and those that live in vulnerable communities?

“How do we make sure that 1) the access is there, and 2) the clinicians that we are jointly training have the competency to provide care for those with special needs in special places at special time.”

Houshmand said the parameters of care — and wellness — need to be a top priority.

“One of the things that is very important for both of us is preventative medicine,” he said. “How do we engage the balance of the university in providing wellness to people — whether it’s music therapy, animal therapy, spirituality, therapy, exercise, nutrition.

“When you look at the whole issue of health care, it’s much bigger than just people going to a place called hospital and getting well. There are so many other ways that you can really create a quality of life, especially mentally and physically.”

It starts at the most basic level: food.

Food insecurity and food deserts — two issues that are top of mind in southern New Jersey and around the state — are a problem the two are looking to solve.

Houshmand, who runs a small farm on campus, understands the challenges.

“How do we get fresh produce and food to hundreds of thousands of people,” he asked.

It starts with another example of equity and opportunity.

“At the farm, we are creating environments where different people can feel comfortable — especially neurodiverse kids,” he said. “I want them to be comfortable. I want them to be in a nonthreatening environment. I want them to enjoy being there, learning how to function as citizens once they finish school.

“This is a very important component of what we do. This is health equity, too.”

This community-based approach to wellness is something Virtua is built around, Pullin said.

“Virtua historically has been a health system that really focused on compassion, that focuses on delivering care in a manner in which people could receive it and feel good about,” he said. “Our brand promise is ‘Here for Good.’ And ‘Here for Good’ takes on many definitions in terms of our longevity and our being what the community needs. And we can’t do that by ourselves.

“When it comes to all things involving health equity — from addressing food insecurity to addressing special needs patients to everything else, we have to teach and train clinicians how to do that and do that with dignity.”

Related Articles

NAI James E. Hanson hire of Kretowicz as senior vice president boosts health care practice

Commercial real estate firm NAI James E. Hanson said on March 20 that Kim Kretowicz was hired as senior vice president and was designated...

Robust life sciences sector stokes N.J. economy: Colliers report

The life sciences sector is growing steadily in New Jersey, according to the latest life sciences market report from Colliers. New Jersey is home...

LinusBio’s ClearStrand-ASD expands autism test range in children to 10 years

North Brunswick-based LinusBio, a leader in exposomic sequencing and precision health, announced that ClearStrand-ASD, its first-of-its-kind biochemical test designed to help rule out autism...

Merwick Post Acute in Plainsboro debuts orthopedic recovery program 

Merwick Post Acute has introduced OrthoWIN, a highly specialized subacute care program for orthopedic recovery. Dr. Stacey Miller-Smith, a physical medicine and rehabilitation (PM&R) specialist,...

Rowan University, Holy Name agree to partner on nursing education

Rowan University and Holy Name’s Sister Claire Tynan School of Nursing on March 16 announced a dual enrollment partnership for students pursuing nursing education. The...

RWJBarnabas Health appoints Giantomasi to board, honors late Chair Berson

RWJBarnabas Health has appointed Francis J. Giantomasi, Esq., as a new member of its board of trustees, effective immediately, while also posthumously honoring late...

Latest Articles

Porzio Bromberg adds ex-Homeland Security counsel d’Agincourt to employment, education team

Porzio, Bromberg & Newman, P.C., a multidisciplinary law firm, said March 19 it added Gregory V. d’Agincourt as an attorney on the firm’s employment...

Rutgers Business School revamps MBA in professional accounting

Rutgers Business School announced that it has revamped its graduate degree in professional accounting to equip students with the skills demanded by an industry...

NAI James E. Hanson hire of Kretowicz as senior vice president boosts health care practice

Commercial real estate firm NAI James E. Hanson said on March 20 that Kim Kretowicz was hired as senior vice president and was designated...

B&G Foods completes deal for College Inn and Kitchen Basics brands

B&G Foods Inc. announced on March 19 that it has completed the acquisition of the broth and stock business of Del Monte Foods Corporation...

Rowan University opens new Virtua Health College Research Center

Rowan University marked a major milestone in its research enterprise as leaders from Rowan, Virtua Health and local government gathered to cut the ribbon...

ROI-NJ: Women of Inspiration – Dina Opici, president, Opici Family Distributing

A family tradition When Dina Opici enters the building and heads for her office at Opici Wines & Spirits in Glen Rock, New Jersey, she represents the fourth generation of the...

Latest Articles

Porzio Bromberg adds ex-Homeland Security counsel d’Agincourt to employment, education team

Porzio, Bromberg & Newman, P.C., a multidisciplinary law firm, said March 19 it added Gregory V. d’Agincourt as an attorney on the firm’s employment...

Rutgers Business School revamps MBA in professional accounting

Rutgers Business School announced that it has revamped its graduate degree in professional accounting to equip students with the skills demanded by an industry...

NAI James E. Hanson hire of Kretowicz as senior vice president boosts health care...

Commercial real estate firm NAI James E. Hanson said on March 20 that Kim Kretowicz was hired as senior vice president and was designated...

B&G Foods completes deal for College Inn and Kitchen Basics brands

B&G Foods Inc. announced on March 19 that it has completed the acquisition of the broth and stock business of Del Monte Foods Corporation...

Rowan University opens new Virtua Health College Research Center

Rowan University marked a major milestone in its research enterprise as leaders from Rowan, Virtua Health and local government gathered to cut the ribbon...